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Learning from the exceptional business-builders who are among us and have come before us is how we roll. We call this standing on the shoulders of giants, and have dedicated AlpinePlaybook.com to harnessing & curating their collective wisdom on what matters most in building enduring, purpose-driven companies.

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Sales & Marketing

Field Guide

High Performance Sales Teams

It is far too common to see up-quarters inexplicably followed by down-quarters, a handful of high performers but a larger group of under-performers, and a sales mission seemingly disconnected from the rest of the company. What is needed is a SYSTEM for building and sustaining high-performance sales teams.